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Nikon Coolpix P50 :
The Nikon Coolpix Performance Series was designed with camera lovers in mind.
The Nikon P50 camera is available both in basic black with a classic camera
‘look’ and in a silver finish. Features that make this a classic camera are the
optical viewfinder, stable grip and a functional body design. The Nikon Coolpix
P50 camera offers High-Sensitivity mode up to 2000 ISO, which automatically
selects the optimal light sensitivity setting to further prevent blurred shots
when shooting in lower light, or when capturing fast-moving subjects. The Nikon
Coolpix P50 features a 3.6x Zoom-NIKKOR lens with 28mm wide-angle capability
that covers a range from panoramic landscapes to close-up portraits.
The COOLPIX P50 is an 8.1 megapixel compact
digital camera aimed at photographers after a bit more control. The body is
modeled after the P5100 with a nice big hand-grip. A 3.6x 28-102mm equiv. lens,
Electronic VR (software-stabilization) and ISO 2000 capability help in lower
light. The COOLPIX P50 will be available in the UK from Sept 2007 priced at
£199.99.
Nikon is pleased to announce the
introduction of the COOLPIX P50, a new model which prioritises photographic
performance by blending orthodox camera styling with an advanced feature set and
operating ease. Built on a custom application of Nikon's innovative EXPEED
digital image processing concept and incorporating the precision optics of a
NIKKOR lens, the COOLPIX P50 is built to realise optimum performance and maximum
image quality.
Combining 8.1 effective megapixels of
resolution and a new digital image-processing engine for outstanding imaging
performance, the COOLPIX P50 also features a 3.6x Zoom-NIKKOR lens with 28mm
wide-angle capability that ably covers a range from panoramic landscapes to
close-up portraits.
Electronic VR (Vibration Reduction) image
stabilisation compensates for camera shake or movement by unsteady subjects to
achieve sharper results. Extended light sensitivity up to ISO 2000 further helps
prevent blurred shots when shooting in lower light, or when capturing
fast-moving subjects.
From its functional body design, with
stable grip and rubber thumb rest, to the intuitive operation of its Mode dial,
complete with a setting for Manual shooting mode, the COOLPIX P50 is extremely
versatile. Its optical viewfinder enables accurate composition, even in bright
sunlight, making it a handy complement to the bright 2.4-inch LCD monitor on the
back of the body. Power is supplied by readily available AA-size batteries,
which means the COOLPIX P50 can be used in virtually any location without
worrying about recharging or running out of power. In some regions, the COOLPIX
P50 will be available in a choice of Black or Silver body colours*.
*Colour availability may vary
according to region.
Note: Specifications, design, product name,
standard accessories, and release schedule may differ by country or area.
RRP: £199.99
Sales start date: Autumn 2007
Nikon COOLPIX P50 Feature Highlights
Nikon P50 camera - Face priority
With a focus on photographic performance, the new Nikon P50 camera blends
orthodox camera styling with an advanced feature set and operating ease that
conservative camera users can truly enjoy. Available on the Nikon Coolpix P50,
Nikon’s face priority autofocus is faster than ever and can now detect up to 12
faces. It detects faces rapidly within the frames shot, measures the brightness
of the person’s face and determines the best exposure. Nikon’s face-detection
technology helps ensure that close up images of friends and family come out
perfectly every time.
Nikon Coolpix P50 compact camera - Exposure and Pricing
Consumers can choose the security of using the P or Programmed exposure mode,
where the camera automatically chooses combination of aperture and shutter speed
to assure optimal exposure, even if subject brightness changes. Or they can
expand their creativity using M or Manual mode to choose their own aperture
setting and the shutter speed to capture the image as they want it to look, with
intentional under or over-exposure. Estimated street price for the Nikon Coolpix
P50 is € 229.
Nikon Coolpix P50 digital camera -
Optical quality and Technology
Nikon is celebrating ten years of Coolpix cameras, which have brought Nikon’s
world-class optics, expertise in digital imaging and outstanding image quality
into the hands of millions of consumers. Building on these achievements, Nikon
Europe announced 8 new Nikon Coolpix models in the Performance (Nikon Coolpix
P50 and Coolpix P5100), Style and Life series. Friendly, fashionable and fun,
the sleek, colourful and powerful Coolpix cameras will be any consumer’s
constant companions. The new Coolpix cameras continue Nikon’s uncompromising
commitment to optical quality, powerful but easy to use technology, and to
helping photographers create great images.
Nikon Coolpix cameras - NIKKOR optics
and EXPEED image processing system
“With this new Coolpix line-up, Nikon is offering consumers premium quality
cameras that are so sleek and beautiful that people will want to carry them
everywhere, yet powerful to take greatest pictures. For example, Coolpix S700,
the new flagship of the Coolpix series. This camera offers an amazing 12.1
megapixels of resolution in the world’s smallest and high response camera body,”
said Martina Beckmann, Manager Communications at Nikon Europe BV. “With their
stylish and functional design, outstanding NIKKOR optics, Nikon’s original
EXPEED image processing system, Nikon’s well-engineered vibration reduction (VR)
technology and other Coolpix premium features, there is truly a Coolpix camera
for everyone.”
Easy access practical shooting
modes
In addition to a selection of 15 scene-optimized modes and five different movie
modes, the handy Mode dial also includes settings for two exposure modes that
provide greater personal control over camera operation. Programmed Auto [P] mode
automatically selects the optimal shutter and aperture settings, while Manual
[M] exposure mode provides full control over both the aperture and shutter speed
settings.
VR image stabilisation for
crisper results
The COOLPIX P50 features the image stabilising performance of electronic VR
capability. Taking data from a built-in angular velocity sensor, the system
applies in-camera image processing to help overcome the effects of camera shake
and produce satisfyingly sharp images, while also contributing to a reassuring
shooting experience.
ISO 2000 capability for better
pictures in lower light
Covering an impressive sensitivity range from ISO 50 all the way up to ISO 2000,
the COOLPIX P50 makes it easier to take great-looking pictures in lower lighting
conditions, or to capture fast moving subjects with outstanding clarity. The
COOLPIX P50 accurately measures available light to automatically select the
optimal sensitivity setting for the shot, while its new image-processing engine
with enhanced noise reduction preserves high image quality when shooting at high
ISO settings.
AA-size batteries for
shoot-anywhere convenience
The COOLPIX P50 uses AA-size batteries, ensuring users can shoot with
confidence, free of any worries about recharging batteries or running out of
power when a special shutter chance arises.
Clear and precise portraits with
Face-Focus AF mode
Nikon's innovative Face-priority AF* has been updated
to not only perform with improved speed and efficiency, but also to better find
and then focus on people’s faces for crisp, clear results time after time. This
improved functionality is applied to provide the handy new Face-focus AF
shooting mode, which determines optimum focus and exposure when a face is
detected within the framed shot.
*Face recognition capability may be
limited in some shooting conditions.
Nikon COOLPIX P50 Other Features
- Three Unique Nikon Image Innovations
- Face-priority AF with improved speed and
efficiency
- In-Camera Red-Eye Fix
- D-Lighting
- Light weight with highly compact dimensions
- Macro shooting from as close as 5 cm (2 in.)
- 4x digital zoom extends compositional
freedom
- Improved menu interface, available in a
choice of 23 languages
- Time zone function for easy setting of
multiple locations
- SDHC card compatibility
- Approx. 52 MB of internal memory
- PictBridge and ImageLink compatibility
